Privacy policy

Last updated: September 18, 2026

Dulce Time operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a personalized shopping experience (the "Services"). Dulce Time is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information. Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law: contact details including your name, billing address, shipping address, phone number, and email address; payment and transaction details processed securely by our payment providers (we do not store your full card number); account information including your username, password, preferences, and settings; order information including the items you view, add to your cart, purchase, or cancel, and the personalization details you submit for your video (such as your child's name, age, and message); communications with us including information you include in customer support inquiries; device information such as browser, IP address, and network connection; and usage information regarding your interaction with the Services.

Personal Information Sources

We may collect personal information directly from you, automatically through the Services, from our service providers, or from our partners or other third parties.

How We Use Your Personal Information

We may use personal information for the following purposes: to provide, tailor, and improve the Services, including creating and delivering your personalized video; for marketing and promotional purposes; for security and fraud prevention; to communicate with you; and for legal reasons such as compliance with applicable law or valid legal processes.

Photos and Personalization Files

If you upload a photo or other files to personalize your video, we use them only to create your order. Uploaded photos are deleted at the end of the day and are never shared or used for any other purpose.

How We Disclose Personal Information

We may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances include: with Shopify, vendors, and other third parties who perform services on our behalf; with business and marketing partners; when you direct or consent to our disclosure of certain information; with our affiliates; and in connection with business transactions or legal obligations.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Shopify may use your personal information for enhanced features and analytics. To learn more about how Shopify uses your personal information and your rights, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.

Third Party Websites and Links

The Services may include links to websites operated by third parties. We are not responsible for the privacy or security practices of such websites.

Children's Data

The Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority. Our videos are purchased by parents and guardians, and any details about a child (such as a name or age) are provided by the adult placing the order and used only to create the video. If you believe a child has provided us with personal information, please contact us for removal.

Security and Retention of Your Information

We implement reasonable security measures to protect your personal information, but we cannot guarantee absolute security. The retention period of your personal information depends on factors such as legal obligations and the purpose of processing.

Your Rights and Choices

Depending on your jurisdiction, you may have the right to access, delete, correct, or receive a copy of your personal information, or to manage your communication preferences. You may exercise these rights by contacting us. We may verify your identity before processing your request.

Complaints

If you have concerns about how we process your personal information, please contact us. Depending on your location, you may also have the right to lodge a complaint with your local data protection authority.

International Transfers

We may transfer, store, and process your personal information outside your country of residence. For transfers out of the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as Standard Contractual Clauses or equivalent safeguards.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this website with a revised "Last updated" date.

Contact

If you have any questions about this Privacy Policy or our privacy practices, please contact us through our Contact page.